I create strategic solutions, shaping marketing
and enhancing customer experiences for businesses.
CX & Digital Marketing Specialist
#DrivingGrowth
As a collaborative team player, I thrive in coordinating cross-functional efforts and fostering a culture of customer-centricity. My passion for crafting impactful marketing strategies and eagerness to embrace new tools have fueled the growth of my project management skills.
Now actively seeking opportunities in Germany, I'm ready to apply my unique blend of technical and soft skills to contribute to your innovative projects. Let's connect and explore how I can add value to your team and drive growth! 🔥🌱
My key areas of expertise.
Project Management
- Project management expertise with a focus on agile methodologies for adaptive and responsive development cycles.🚀
- Effective communication with cross-functional teams, customer care, and user testing center to gather user feedback and refine features.📱
- Analytical prowess demonstrated through data analysis in Excel, extracting actionable insights for data-driven decisions and contributing to sustained success.📊
#ProjectManagement #AgileMethodologies #UserFeedback #DataAnalysis
Product Management
- Revitalized 'Hager Ready' app into a cutting-edge hub, launching 6 features and an E-commerce platform across 3 markets.🛒
- Orchestrated impactful push-notifications through Batch with an impressive average open rate of 8.27%, ensuring a seamless user experience.📱
- Achieved customer-centric brilliance through transparent stakeholder engagement, country-specific workshops, and a strategic roadmap for 'Hager Ready'.💡
#ElectricalInnovation #AppDevelopment #CustomerCentric"
Marketing Strategy
- Successfully executed engaging campaigns at Big Bang Factory, achieving a 4.1% CTR for an evangelist campaign and an 18.7% average open rate for newsletters using Sendinblue.🚀
- Led the marketing strategy for a groundbreaking mobile application across 10 EU markets, categorizing efforts into physical, manual, and digital realms and implementing quarterly checkpoints for budget and resource evaluation.📊
- Orchestrated a comprehensive marketing approach, involving Paid Media to Push Notifications, collaborating with wholesalers, customer-facing teams, and cross-functional partners for marketing excellence.🤝
#MarketingBrilliance #DigitalInnovation #MobileAppRevolution"
Customer Surveys
- Orchestrated a customer-centric transformation within Hager Group, emphasizing the integration of Voice of Our Customers (VoC) into cross-functional committees and projects.📢
- Spearheaded the development of an automated customer surveys project, showcasing technical mastery by seamlessly integrating Survey Monkey with Eloqua for precise customer segmentation.⚡
- Implemented effective change management techniques, including the RACI model and a dedicated SharePoint site, to ensure the success of transformative initiatives and the launch of 5 additional surveys with a notable 76% completion rate.🚀
#CustomerExperience #SurveyMastery #CustomerCentricity"